This market has been highly competitive and lucrative for many decades, and the rise of the Internet as a form of research into advertising companies has opened the sector right up. It means that if you are one of the agency websites which enjoys a top position on Google, you can expect high levels of traffic and the opportunity to attract many new clients.
The top advertising agencies all spend heavily on pay per click and SEO. Even if you are unsure of what SEO means and how rewarding it can be, one day you will need to implement some sort of website marketing if your business is to stand any chance of competing online.
To separate web marketing into 3 simple approaches, we offer SEO, general website marketing and PPC / CPA. It’s the best way to distinguish between the types of optimisation for driving quality visitors to your pages. One draws in browsers from the organic search results (SEO); one is a simple advertising process where you either pay per click (PPC- like Google Adwords and CPA- cost per acquisition); the last is promotion through social media, Google Places, directories and voucher codes etc (web marketing).
When people search online they use either generic phrases like ‘advertising agency’, ‘marketing agency’ or ‘advertising services’. The other way that people target the best results when they look for a service with the search engines is to add a place name. This narrows down the results to something more suitable and easy to filter.
Through extremely targeted keyword research, an understanding of the advertising agency sector and years of experience, iM3 offer bespoke SEO and marketing campaigns at affordable prices. Call today or email for a free quote.
