Millions of people send flowers every year. The online florist industry is huge, and getting to the top of the search engines on a local or national level will add a new dimension to traffic levels. Indeed some retailers are solely online retailers. There are many companies whose whole marketing plan and business model is centered on florist services and flowers direct to the public.
Because there are so many different reasons why people send flowers, it’s easy to understand why there are so many search terms involved in the industry. Having conducted a campaign recently in the Sheffield area, our keyword research came back with thousands of phrases that people can and do use on Google, Bing, and Yahoo etc.
The reason is when you mix the more generic words like flowers, florist, flower delivery, florists online with all the other search parameters like cheap, UK, send, buy, best, next day and so forth, you get thousand of results. Then mix up all the different occasions with these terms, special events like weddings flowers, birthdays, funerals, Valentines Day, Mothers Day and Christmas, the list turns to tens of thousands of search queries.
By taking the main phrases and implementing them into our specialist Florists SEO, we help build great rankings in the organic listings. This brings qualified traffic that will convert well. We also manage social media for online flower delivery companies, helping build brand value and giving floristry tips to customers. This all helps the SEO process and create a fantastic online presence.
Here at iM3 we specialise in Florist SEO and Flowers SEO plus every other UK marketplace, whether it’s a small to medium sized local firm or a national e-commerce retailer. To find out what services we can offer for your website, simply fill in the contact form and request more information or a quotation. We drive quality traffic that coverts to sales.
