Over half the population spend lots of their time and money on looking beautiful, and the market for women’s hair extensions is booming.
SEO for hair extension companies is not complicated when it comes to keyword research. In fact it centres on just 10-15 main phrases, but the key issue is targeting the locations where the extensions salon is based.
Focusing on just a few generic phrases means that the emphasis will be on heavy link building and domain exposure. This includes creating profiles, running a social media campaign, link building with selected 3rd parties and directory submissions.
Considerations for related search terms include micro ring hair extensions, clip-in hair extensions and human hair (also referred to as natural or real). There are a few new technological advances to think about, including the latest silicone micro rings and other fixing techniques.
Ethical optimisation is always the key to long term success however, and this means hard work and plenty of patience is required. Expecting top results overnight is not realistic, but with a considered approach and a well managed effort, the goal should be number one positions on Google for all the main phrases (plus chosen areas).
Vino specialise in this type of search marketing practice. We see fantastic results for many differing markets. The proof is in the search positions, and Vino have a superb track record for both retail and service based online marketing.
